Take me Home

Take me Home

Take me Home

Brand Communication

Brand Communication

2025

2025

A personalized doggy bag distributed from the municipality of Milan to the restaurants. Customers can subscribe to “Take Me Home” program and get a loyalty card for discounts.

A personalized doggy bag distributed from the municipality of Milan to the restaurants. Customers can subscribe to “Take Me Home” program and get a loyalty card for discounts.

A personalized doggy bag distributed from the municipality of Milan to the restaurants. Customers can subscribe to “Take Me Home” program and get a loyalty card for discounts.

Aim is to convert the experience of carrying the doggy bag as something users can take pride on and have memory of, in the hope it can increase consumers’ desire to request for a doggy bag.

Aim is to convert the experience of carrying the doggy bag as something users can take pride on and have memory of, in the hope it can increase consumers’ desire to request for a doggy bag.

Aim is to convert the experience of carrying the doggy bag as something users can take pride on and have memory of, in the hope it can increase consumers’ desire to request for a doggy bag.

Milanese food themed doggy bags gives double-functionality of the use: as a doggy bag and as a Milan merchandise

Milanese food themed doggy bags gives double-functionality of the use: as a doggy bag and as a Milan merchandise

Milanese food themed doggy bags gives double-functionality of the use: as a doggy bag and as a Milan merchandise